Area Entrepreneurs Will Discuss Marketing Topics at Free Business Seminars

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Posted by: admin on March 12, 2013, No Comments

The East Stroudsburg University of Pennsylvania (ESU) Research and Economic Development (RED) division, in collaboration with its community partners will continue a series of informative business seminars focused on social media and marketing as part of the Entrepreneurs-on-Entrepreneurship series.  The events are open to the general public at no cost, however seating is limited and reservations are recommended.

Upcoming seminars are:

  • March 13, 2013, 8 a.m.-noon – Social Media Marketing

This seminar will provide a beginner’s level introduction and cover the fundamentals of using LinkedIn, Twitter and Facebook to enhance online profiles. Participants will learn the best practices in email usage and how to increase your brand awareness.  Presenter:  Dave Yunghans, Regional Development Director, Constant Contact, Inc.

  • March 27, 2013, 8:30-11:30 a.m. – Writing a Successful Marketing Plan

This seminar covers how to transform your business ideas into a comprehensive marketing plan. This information will be useful for entrepreneurs, small business owners or anyone who is in the process of assessing how to meet business objectives with a well-developed marketing plan.  Presenter: Katrina Foster, president & founder, KKPR Marketing and Public Relations.

The Entrepreneurs-on-Entrepreneurship series will be held in the ESU Innovation Center, 562 Independence Road (Brown Street and Route 447), East Stroudsburg, Pa.

Other partners in the series are:  Northeast Pennsylvania Chapter of SCORE, Pennsylvania CareerLink, Constant Contact, Pocono Mountains Economic Development Corporation, Pocono Mountains Visitors Bureau, Greater Pocono Chamber of Commerce, The University of Scranton Small Business Development Center and the Pocono Mountains Keystone Innovation Zone.

For more information on Entrepreneurs-on-Entrepreneurship seminars or to make a reservation please contact Carter McClure, manager, ESU Business Accelerator at 570-422-7953 or email cmcclure2@esu.edu.